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INSITE ADVICE author archive featuring digital marketing articles on SEO, social media, and branding strategies.

Top 5 Things You Should Know Before Starting An Internet Marketing Campaign

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Internet marketing campaigns done right can be extremely successful and profitable; however, such results come from extensive planning and proper execution. A little luck doesn’t hurt either. Regardless of who the campaign is for or what the goals are, there are five essential things you need to know before execution. And lucky for you, we’ve […]

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Make Technical Talk Friendly & Digestible

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Being in this business (Website Design, Development, Internet Marketing, Social Media Campaign and Conversion Optimization to name a few of the things we do!) you have to be able to relate to several different industries (B2B, B2C, eCommerce), different markets, business models, and fields. Sometimes all at the same time and it can get confusing

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Micro-Moment Marketing: Google knows it, Anheuser Busch & Subaru have already done it

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This morning, surrounded by the smells of bacon and coffee, I sat and listened to an Agency Development Manager from Google talk about the future, i.e. mobile. But it wasn\’t the mobile aspect that struck a chord with me. It was the concept of \”micro-moment marketing.\” Watch the video from Google on YouTube! Marketing has

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The Scary and Wonderful Power of Twitter: Good and Bad

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When Twitter was founded in 2006 in San Francisco, California, key founder Jack Dorsey probably had no idea about the power it would wield only 9 years later. If 2015 has shown us anything, it’s that Twitter, while fast and easily digestible, also holds incredible power. In 2015, Twitter’s power was both good and bad

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Stop Drowning On Facebook. Start Swimming on Instagram.

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According to a recent webinar on Instagram Marketing by Bit.ly.com, the social media scene has drastically changed since 2012. Of primary concern to marketers is the changing landscape for Facebook and the promising future of Instagram. As Facebook owns Instagram, it’s almost ironic to see one fail while the other thrives, but that’s what happens

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